Bachelor of Science in Tourism Management

UE CAS Caloocan’s BSTM degree program trains future tourism professionals for work here and abroad. The program, which is Level II-accredited by PAASCU, produces globally competitive professionals in the world’s biggest and fastest growing industry: tourism. It specifically prepares students for job prospects that include the following:

Travel Sector Positions

• Flight Attendant
• Domestic Travel Counselor
• International Travel Counselor
• Tour Planner
• Group Coordinator
• Advertising Specialist
• Public Information Officer
• Marketing Coordinator
• Communication Specialist
• Travel Editor
• Media Coordinator
• Travel Writer
• Package Tour Coordinator
• Research Director
• Advertising Manager
• Trainee Group Consultant
• Ticketing Manager
• Product Development Manager
• Director for Customer Care
• Tourism Center Director
• Tour Agency Operator
• Tour Agency Supervisor
• Government Tourism Officers

 

Lodging Sector Positions

• Sales Representative
• Management Trainees
• Reservation Clerk
• Front Office Manager

 

Assembly and Event Management

• Information Specialist’
• Public Relations Staff
• Event Organizer

 

Recreation and Sector Positions

• Park Guide Museum Guide
• Recreation Specialists
• Camp Counselors
• Camping Directory
• Recreation Director
• Events Coordinator
• Activity Director
• Recreation Director
• Events Coordinator
• Manager Administrator

 

SPECIFIC OBJECTIVES:

Graduates of BSTM will be able to:

• Plan, implement and monitor tours and sales activities;
• Research, plan and conduct various tour guiding activities;
• Develop appropriate marketing programs and arrange the required travel services;
• Plan/ organize, implement and evaluate MICE activities;
• Plan, develop and evaluate tourism sites and attractions

 

They will also be able to perform the following functions common to tourism and hospitality industries:

• Demonstrate knowledge of tourism industry, local tourism products and services;
• Interpret and apply relevant laws related to tourism industry;
• Utilize information technology applications for tourism and hospitality;
• Manage and market a service-oriented business organization;
• Prepare and monitor financial transactions and reports;
• Perform human capital development functions of a tourism-oriented organization;
• Utilize various communication channels proficiently in dealing with guests and colleagues